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We all know that running a successful yarn business (whether you’re a LYS, hand-dyer, or larger yarn brand) customer service is the key to success. In her talk, Lisa Sisk brings us practical customer relations strategies to improve your bottom line.

About Lisa

Lisa Sisk has run This is Knit in Dublin together with her Mum Jacqui for over sixteen years. In that time they have grown their yarn shop from a small market stall to a city centre store in an upmarket shopping centre, located just 5 minutes from Grafton Street. They have also built a vibrant and supportive community around their online and bricks and mortar operations, thanks primarily to the stellar customer service offered by all the This is Knit team. The business also comprises "Townhouse Yarns", hand dyed by Lisa's sister Jenny, a range that is available for wholesale to independent yarn shops around the world.

Lisa's customer service experience spans many years, right back to her first part time job during her school days. She credits early managers in bar, restaurant and hotel roles for instilling a core understanding of how vital customer relations are to any business, large or small. She's now keen to pass on the benefit of those years of experience to other independent retailers, and to help them create store policies and procedures that will benefit not only their customers, but also their business as a whole.